FM Corporate Learning Effective Investor Relations Masterclass

Effective Investor Relations Masterclass


Investor Relations involves strategic  delivery and management of financial information and data to audiences or ‘stakeholders’. Financial stakeholders are those people and institutions who have an interest a company’s financial activity and success, and are kept informed by communication professionals. These communicators are responsible for maintaining relationships between the company and its stakeholders through a variety of communication methods.

Investor Relations professionals play a crucial role in enabling public companies to communicate their financial performance and strategic direction to the investment marketplace in a credible and consistent manner, with the goal of achieving a fair value for the company’s securities. To accomplish this goal, investor relations practitioners must possess and employ in – depth knowledge of finance and the capital markets, effective communications and marketing techniques, and securities regulation. This course will provide you with an in-depth overview of investor relations, how and when communicators contact stakeholders, what influences and impacts the communication process, as well what’s involved in a company’s financial activity and success.

Course Objectives

  • Understand financial communication and investor relations
  • Learn the role of financial communication professionals
  • Know who financial stakeholders are and why they are important
  • Know who and what makes up the financial community
  • Know which financial activities companies report on
  • Understand financial influencers and intermediaries
  • Learn about financial risk and how companies manage it
  • Understand corporate governance and regulatory compliance

Who Should Attend?

  • Chief Executive Officers
  • Chief Financial Officers
  • Directors
  • Investor Relations practitioners:
    Experienced professionals
    Those new to Investor Relations
  • Company Secretaries
  • Senior executives in finance, legal,
    human resources

Course Outline

  • Strategic relevance of investor relations
  • Content of Investor Relations – Qualitative and Quantitative
  • Core Target Group Investors
  • Equity Research
  • IR Activities
  • Market Monitoring & Measuring Success
  • Regulatory Environment, Rules & Reporting
  • Organizing IR
  • IR & Sustainability
  • Closing Discussion – What is the purpose of IR?
In-person or online with live instructor

Course Information

This course does not have any sections.

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